Why the Best Customer Success Teams Aim to Become Obsolete

The true mark of a great Customer Success team? When customers don’t need them as much.

The Hidden Power of Customer Success in the Shift to Product-Led Growth

Shifting from Sales-Led to PLG requires Customer Success (CS) as a growth driver—guiding pricing changes, optimizing onboarding, and driving expansion. In PLG, CS shifts from high-touch to data-driven, scalable strategies that boost adoption, retention, and revenue.